✨ GLAMOROUS GRANDMA ✨
An illustration and branding project to combat ageism and encourage our grandmothers to feel bold and unstoppable
Feelings of belittlement and lack of confidence should not be FELT BY OUR GRANDPARENTS AS THEY AGE. They should enjoy their final years, ever blossoming and thriving.
LET'S SHOW THEM SOME FAB 💫 LOVE.
Brand Name
BOLD is inspired from the phrase Old and Bold. The letter L is tilted so it would look like a nose, with O and D like eyeglasses.
BOLD Gift Set
INSIDE THE BOX: A SCARF, A GREETING CARD, A SUPPLEMENTARY CARD
The Scarf & Greeting Cards
The scarf features an eye-catching design that complements the bold and unstoppable attitude of the wearer. The greeting card offers one side for notes. The box is kept looking sophisticated and edgy and is ready to be gifted away.
